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Why Influencer Marketing Works

Recently, consumers choose authenticity over traditional advertising models, they need reviews, ratings, and testimonials from the brand users. People need to be sure that they’ll buy an effective product from a certain brand.

4 Effective Ways to Boost Customer Retention

This article is going to guide you on some surefire and effective ways to augment the rate of customer retention. This is beyond any doubt that bringing in new customers is always very challenging for the marketers.

The Marketing Committee Meeting at a Mini-Company

Company management faces the same competitive pressures in both big and small firms. There are some advantages of being small, but when it comes to marketing, small companies never seem to have the time or the manpower because they are working like crazy to get the work done to satisfy their customers and there is no time, personnel, or budget left to do the marketing.

How A Dynamic Mobile App Resembling An eCommerce Site Intensifies Its Sales

This article hints at the benefits of having a well-built and progressive mobile app for a prevailing eCommerce site. The conventional eCommerce has been recently disrupted by mobile technology with smart phones applications coming in the forefront with widespread convenience for online shoppers.

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The Three Roles of an Organizational Spokesperson

The prospect of being interviewed by a reporter creates anxiety in even the most confident professional charged with serving as an organization’s voice in communicating with media. Training helps increase the likelihood that this spokesperson relays an organization’s key messages clearly, and in a manner that fits a journalist’s needs. Understanding the three spokesperson roles-expert, educator, and salesperson-is the first and most important component of this training.

Restaurant, Takeaways, Coffee Shops, Wine Bars Marketing

One of the first things to consider in being a successful restaurant business owner is to get the name and reputation of your food service business out there. With the endless amounts of social media marketing services that are available; this means that there are a lot of ways to market your business, however not all of these will be effective for your particular company. In addition to this that are many email advertising services that offer effective marketing strategies that are based on your business needs.

Case Study Theories for Content Marketing Success – Why It Is Needed?

To inspire your own event content marketing efforts, one needs to carry the skill set of having to work on the different platforms for driving the content and the marketing needs that matters in the process of the varied functionalities. The realization to the success factor can be realized from the varied case studies theories that are necessary to keep one with the trends and the market variations.

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