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Push Notifications – Provides Analytics and CRM Tool for Higher Level Marketing
Companies are investing a lot of money over customer relationship management and direct marketing initiatives. With enhanced connectivity through mobile, direct marketing strategies have reshaped and become more focused. Advanced capabilities and push alerts have paved the way for greater customer connectivity, viral marketing, and even new customer acquisition
Direct Mail or Social Media: Which Marketing Channel Is Right For Your Small Business?
What’s the best way to promote your small business? We compare two marketing channels, direct mail and social media, to help small business owners decide what’s right for them.
Marketing Is So Overwhelming
Would you like to know how to get more customers and build your business faster? Guaranteed? Here is how…
How Do You Save A Dying Brand? The Blackberry Story
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The best product management job to have roughly 5 years ago would have been to work at Blackberry – the maker of the most popular mobile phones. Back in the day, no matter where you went, you would always see people typing on those little Blackberry keyboards or using their little Blackberry trackballs. However, a lot has happened in the past 5 years – both the iPhone and Android arrived on the scene and Blackberry has fallen on hard times. Can this brand be saved?
Marketing Tips for Introverts – Build Your Business in Ways That Feel Safe and Natural to You
Are you a small business owner – and an introvert – who finds marketing difficult, awkward or just plain scary? Here are my top 5 ways to market your business that suit introverts and feel comfortable, safe and easy – and of course, successfully get you more clients and customers!
Mobile Marketing Campaigns to Try Out
Mobile marketing campaigns have proven their effectiveness to advertisers. Here are two specific associated strategies to implement for further success.
5 Business Lessons That Apply Globally!
I was on a trip recently to different parts of Africa and it was absolutely life-changing. I did have high expectations with respect to the projects we were working on – and those expectations were greatly surpassed. We gave a lot and we received so much more in return.