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How to Develop a Content Strategy for Your Business

You have an idea, but do you know how to develop a strategy to get that idea to your customers across all the available platforms? Developing a content strategy will give you tangible goals and references for exactly what you want to do. It will allow you to organically, but strategically, target your audience in a way that standard marketing can’t do.

Four Reasons Why Knowing Less Can Make You More Money

Although it seems to go against common sense sometimes knowing less about your product line can help you make more money. In this article, I’ll show you what I mean.

Neuromarketing 101: Understand the Brain = Grow Your Business

Do you know that the human brain is only 2% of the weight of the body, but it consumes about 20% of the total energy in the body at rest? As humans, we have not only survived, but we have become the dominant species on earth in the past 200,000 years.

Maximize Marketing Impact With Door To Door Flyer Distribution

What’s an effective marketing resource used by business owners in virtually every field? Door to door flyer distribution offers a wide range of benefits, making it an ideal marketing resource for businesses of every size.

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Why Your Local Customers Can’t Find You

With local search marketing on the rise, businesses are learning of the importance of claiming their business listing on different directories. Getting your businesses name, phone number, and address correct on your website and throughout different directories will improve the visibility of your website.

How to Distribute Branded Pens

Branded pens are one of the most commonly used forms of marketing by companies of all sizes. They are low cost, easy to design, easy to obtain and have a high value attached to them by users. Who would turn down a pen?! But time and time again, marketers and companies as a whole are not distributing their pens effectively and as such, these cheap forms of marketing are becoming a waste of money. Branded pens might be cheap, but if you are not distributing them effectively then you are essentially throwing money away.

Five Things I Learned From Self-Publishing That Apply To Marketing In General

A list of five ways new entrepreneurs, authors, and work-from-home adults can avoid common pitfalls early on in their marketing and advertising career. This list covers such things as purchasing ad space with social media, finding the right target audience and more.

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