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Custom Booklet Printing: Ideal Marketing Tool for Small Businesses

Custom booklet printing is becoming increasingly important today in branding as well as spiffing up corporate image for a growing number of small businesses. Booklets offer ideal marketing opportunities in terms of creating awareness and providing valuable information consumers need to make decisions.

Guerrilla Marketing Tactics Used In Business Promotion

Guerrilla marketing was coined to be used in conjunction with the term guerrilla warfare, which employs unusual tactics that are not expected in order to win a battle. Initially, this tactic was only employed by medium to small businesses, but lately, even large businesses are employing these techniques in order to snare more business.

Reasons to Generate Leads With Self-Replicated Websites

If you are in a business or industry that relies on fast and reliable lead generation, you should consider the true potential of self-replicated websites. These are provided to your affiliates and members to act as landing pages for the product or service that is being sold, capture basic information, and provide more information to those who are interested.

Timing Is Everything in Information Marketing

Good marketing involves getting the right product or service to the right people at the right time. Timing is especially important, because it can determine whether you flop or hit it big.

3 Powerful Marketing Tools to Create Customers for Life

As a small business owner, you’ve probably given some thought to your target market. After all, you’re not trying to sell life-coaching services (or basket weaving classes, or SEO eBooks) to everyone in the world. Right? You’re simply trying to sell your product or service to the people who want and need it most.

Laser Targeted Media For Recognized Experts

There are a number of different media, all of which are now open to individuals because of advances in technology. It will take you very little effort to produce EPM (Expert Proof Materials) in multiple formats.

Yardsticks Are Economical, Impressive Promotional Products

Yardsticks… can there be a more commonly used tool by clients of all ages, in all walks of life and it is an item that has certainly withstood the test of time. Measuring sticks probably predate Anglo-Saxon times but it took until the early twentieth century to emerge as a great advertising tool and have in more recent years made a dynamic impression on the Promotional Products industry.

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