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Value Creation Model
Customers determine the value of a product or service. In today’s competitive environment, value creation is a corporate advantage. People have different ways to assess value.Memorable Marketing Messages
Effective brands provide a lasting impression. However, loyal is fleeting for most buyers in the absence of a strong brand. Yet, I have purchased the company’s competitors in some cases, even with these good memories.Message Strategies in Marketing
Companies bombard customers with millions of marketing messages. Therefore, the right marketing message is critical for today’s businesses.Marketing for Professionals
Examines marketing concepts for today’s professionals in society. Effective organizations understand the critical needs for effective marketing.
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