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Content Marketing 101

The best approach is to simplify. Determine what content you need to create. Then, plan how to create it, and where to put it to generate the greatest impact.

Bitcoin Marketing – Case Studies

Successful Bitcoin Marketing often results from innovative businesses simply accepting payments to open up new niches. Many businesses have had great fortunes with using Bitcoin, which further strengthens the economy by giving more uses for the cryptocurrency. The almost non-existent fees and the inability to reverse transactions is a huge selling point for business, where traditional payment methods (like credit cards) could leave the business with losses. Here are some of the businesses that have had great success with accepting Bitcoin as a payment method.

Women Moving Up the Marketing Ladder

The average woman-owned small business has revenues of about half of the average man-owned small business. Although the percentage of woman-owned businesses with revenues over $1 million per year is still small…

Get Past the Budget Mindset

For several years now, retail has focused heavily on price, with large department chains such as Kmart and Big W making cheap prices their common mantra. However it is mindful to note that not all purchasers are after bargain basement prices. You can break away from this budget mindset, if you are creative with your marketing programmes.

Online Business Ideas and How to Promote Them on Instagram

With home based businesses shooting up everywhere, it is important to recognize your advantage over the others. This can be done by knowing how you can reach them at a space where you can communicate with them on an individual level, and where it allows your patrons to give you their feedback, like in social media.

How Mobile Marketing Is an Effective Tool for a Retail Store

The retail industry often requires creative ways to market their products and services to their customers. They often use CRM (Customer Relationship Management) solutions and other cost-effective marketing solutions that help support their traditional marketing channels.

The Benefits of Trade Shows and Exhibitions for Your Business

One of the best ways to get your business noticed is to attend one of the many trade shows and exhibition expos. A lot of business is conducted via the internet and does not often require face to face interaction.

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