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Customer Engagement: The Missing Link to Employee Health?

Even though I’ve spent most of my career wearing a consumer marketing hat, I’m increasingly convinced that the key to success in driving health behavior change is customer engagement. Customers are ultimately responsible for approval and oversight of vendor-led programs, but too often are not fully engaged themselves.

How Personalised Ribbon Will Contribute to Your Marketing Strategy

There are various tools which businesses use for the marketing of their products. The list includes ad posters, brochures, special packaging with the company’s logo and small personalised items like pencils. You will benefit highly from using personalised ribbon as well. This is an inexpensive, yet highly efficient tool. Find out more about it and its use for marketing purposes.

The Necessity of Mobile Marketing

Implementing a Mobile Marketing and advertising program into your existing advertising approach really isn’t all that complicated and it’s essentially, significantly less high priced than you think. It will however, take time for you to set up, monitor and maintain.

Maximizing Your Marketing Budget

You can’t have profit without sales and you can’t have sales if your target market is not aware of your product. In today’s ultra-competitive business environment companies are having trouble breaking through the noise and getting their marketing communication messaging heard. Added pressure to keep expenses low in order to keep pricing competitive makes this goal even more difficult to achieve.

5 Ways Energy Companies Can Benefit From Hiring Marketing Consultants

For electric power companies it is extremely important that they promote their brand to the right parties. Energy consulting firms who specialize in marketing can assist with getting brands in front of the right people. This article will detail five ways energy providers can benefit from hiring an energy marketing consultant company.

Relationship Marketing 101

Although you may need to draw a line between personal and professional, if you treat your clients like you would a BFF, you can develop lasting relationships. Make sure they have a good experience working with you. Let your clients know you are interested and engaged with their problems. Have integrity so they can fully trust you. Doing these things will help you develop loyalty to your business.

How to Record Authentic Videos That Attract Clients

Using video is a very effective strategy to attract clients. Video gives prospects a sense of who you are and what it would be like to work with you.

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