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Why Portable Banner Stands Outshine Outdoor Advertising Options

Business owners choosing between banner stands and billboards should understand some key benefits of trade show signs. Banner stands outshine their outdoor billboard counterparts in many ways.

Introduction to Marketing – Part Seven: Pricing Strategy

Introduction to Marketing – Part Seven: Pricing Strategy. Marketing is a versatile, crucial and ever changing organisational function. It is a practice that everyone should have a basic understanding of, which is why I am writing a series of articles focused on covering the basics for people that want to know more about this amazing science.

Simple Steps That Will Help You Grow Your Business

This article is for those who have had stagnant growth at their business. Are you in that situation? Here are simple steps that will grow your business. If you want to move your business to the next level, please read and follow these simple steps. Be flexible My reason for saying be flexible is due to the fact we might need to change direction in business a lot of times. The changes could be in different areas, such as changing your target market, changing the product or service you offer and also your marketing strategy. When it comes to business, some people like sticking to the old plan they’ve had, but sometimes there is need for change and you need to flexible to embrace changes easily. A good example is technology industry, changes occur on regular basis and if you don’t follow the changes, you’ll be lost.

How to Create a Lead Magnet That Attracts New Customers to Your Business Like Bees to a Honeypot

A “Lead Magnet” is a type of packaged information (free report, CD checklist) you can offer in your advertising to generate leads (enquiries). Offering a “Lead Magnet” in your advertising will increase the number of enquiries you receive. In a test I conducted for my own business, the addition of a “Lead Magnet” increased my enquiries a whopping 45 times.

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Keep on Growing!

One of the questions I hear frequently from my clients and colleagues is ‘how do you manage to get things like that (professional development) into your busy calendar? Continuous learning, for me, is not optional – it’s mandatory. My intention is to keep learning and become the very best at my craft.

How to Create a Super-Effective, Enquiry-Generating “Lead Magnet” In Just 24 Hours

A “Lead Magnet” is a free report, CD, checklist or other type of information you offer in your advertising to generate leads (enquiries). Incorporating a “Lead Magnet” in your marketing can give you a significant boost in enquires. In fact, I have personally increased my own leads by 45 times (4,500%) since using a “Lead Magnet”.

Dental Marketing Techniques For All Types Of Dental Clinics

There was a time when each town had one dentist in it. Everyone saw the one dentist when they had oral concerns. Today there may be one hundred dental clinics in a town, and sometimes even more than one hundred. How does each of these clinics attract patients? Through dental marketing strategies.