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Encounter Marketing Takes A Three Pronged Approach To Maximizing Trade Show ROI

Encounter marketing, the newest trend in innovative trade show and convention marketing, maximizes encounters between businesses and prospects by using a variety of mediums before, during and after an event in order to improve ROI. Read on to learn more about this topic.

Four Ways To Ensure Your Business Trade Show Displays Tell A Compelling Story

Business owners should understand how to design visually compelling trade show displays that encourage visitors to stop in to discuss services. Read on to learn more about this topic.

Are You Ready for the Next Level in Business?

Is your business relatively successful but static? Are you happy with your current profit margins? Then beware! Your competitors may be waiting in the wings ready to snatch your customers and business away from you.

You Can Be an Affiliate Marketer 101

Everyone that has done a little research on the subject of internet marketing has heard the term “affiliate marketing”. This is without a doubt one of the best ways and one of the most frustrating ways to make money online.

E-Mail Marketing To Save The Trees

Understanding the basics of e-mail marketing is beneficial and helps to avoid uncomfortable situations. In the midst of it all, it is also environmentally friendly!

Marketing Agency Strategies and Tactics

There are a number of marketing tactics that can be helpful to business owners who are trying to stand out in an increasingly competitive marketplace. Whether you prefer to use tried and tested marketing solutions, or you decide to jump on board the latest trendy phenomenon, or even outsource your marketing to a marketing agency, you will probably not get the results you are looking for unless you plan your strategy first. Many businesses make the mistake of putting marketing tactics before strategy, but in reality if you have a solid strategy in place, the tactics you use are less important.

How to Create a Marketing Plan That Gets Results

Whatever stage your business is at, whether you are just starting up or have been established for years, having a marketing plan is essential. Trying to market your business without a plan in place can just lead to frustration, and wasted time and effort. If you are not a marketing guru, you might find the idea of creating a marketing plan overwhelming, but it doesn’t have to be complicated. There are a number of different elements to creating a successful marketing plan, which are listed below.

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