Start Up Marketing
There are a million tiny factors that go into starting your own business. Most will tell you though, that marketing is always a key factor in helping your business succeed so we’ve come up with a few key elements to consider when starting out.
Marketing Success In The Era Of Knowledge BanksMajor search engines have two primary goals when it comes to the formulation of their algorithms. The first of these is to ensure that web users are able to access high value information each time they use their platforms. If they do not, than a search engine that was once both ubiquitous and pervasive will quickly be out-shined by its factor and more effective competition.
Support Your Sports Team With Rubber WristbandsAs summer heat gives way to autumn’s chill, many American sports fans have one thing on their minds: football. As one of America’s favorite pastimes, football offers people two different opportunities-to be spectators or to be players. From youth flag-football leagues to high school teams all the way to college and professional teams, there are many levels of players.
Parachute Product ManagementSo we all know that product manager always have to be prepared to deal with the situation that both they and their product find themselves in, but what should you be doing if you parachute into a situation that you didn’t create? That was the situation that I found myself in recently when I agreed to take a look at a firm that had been doing quite well, but which had recently fallen on some hard times. Could I use my product manager skills to help them turn things around? Could I find out what product development definition they were using?
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How Businesses Can Engage With Mobile AudiencesIf there is one personal device that has brought about phenomenal change individually and the world as a whole it has to be the mobile device. The world has made steady progress from the time in 1973 when Martin Cooper an executive at Motorola first used a wireless instrument to make a call to his competitor at Bell Labs owned by AT&T Joel Engel. A device that was predominantly made for wireless telephony is now used as a camera, for surfing the internet, as an entertainment device, video conferencing and a lot more.
“Marketing Automation” Blind Spots to AvoidHave you been fed the “marketing automation” kool-aid? Are you chasing your tail on the hamster wheel? See if you’re putting the cart in front of the horse…